Chambers of Commerce do a lot of interesting work to advocate for local businesses, support local economic development, and to engage their community. With so much on your plate, it’s not completely shocking to discover that your chamber of commerce’s job board has been a little… neglected.
In this blog post, we’ll take a look at what that neglect looks like, how it can be fixed, and why it matters. First up, here’s a glimpse at some chamber of commerce job boards who share this problem:
Continue reading “Chamber of Commerce Job Boards Shouldn’t be Empty”
Chambers of commerce or local governments running community-focused job boards have a lot to gain by thinking of this resource through the lens of marketing.
The biggest mistake that anyone can make in trying to reinvigorate or launch a job board project is to fail to market it to the people who stand to benefit from it the most. For community leaders who have taken on the challenge of tackling unemployment and economic development, it’s vital to get the word out.
As with all job boards, you’re marketing to more than one audience. You need to reach both the job seekers and the employers in your region, and make your pitch for other workers and businesses to relocate.
One of the reasons a regional job board can be so valuable is that it centralizes disparate information that is typically spread across a combination of big national job boards, help wanted signs and bulletin boards. If it’s easy to find out who’s hiring and what talent is available to hire, it simply becomes easier to do business.
But the localization of business and opportunity is about more than just job postings and resumes. It’s also important to provide other information about your town to shed more light on living and doing business there.
Continue reading “Help Community Stakeholders by Marketing Your Job Board”
Chambers of commerce and local governments representing and working with businesses outside of big cities have generally witnessed a slower economic recovery than those of their urban-dwelling neighbours. Many chambers are launching and implementing economic development projects to encourage the development and retention of local businesses and workers.
But industries have changed due to automation, globalization, and the rise of service and technology sectors, making it difficult to retain the young talent they raised and educated and attract new workers and residents.
So, how can chambers of commerce help local economies evolve?
Continue reading “How a Job Board Can Help Revitalize Your Local Economy”