Demystifying Mobile Recruiting

“What’s your mobile recruitment strategy?!?”

If you spend any time in the recruiting, hiring, or HR space online, “mobile recruiting” is catchphrase you’ve seen and skimmed across hundreds or thousands of times by now. I’m sure it’s sometimes tempting to brush it off as just part of a series of buzzwords designed to sell newfangled software, marketing, and recruiting services.

Much like Search Engine Optimization, the idea of mobile recruiting is frequently talked about without really establishing what it means and how you can start to do it. So let’s get back to basics!

What is mobile recruiting?

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Stepping Up Your Game to Compete with the Big Guys

On Halloween we blogged about how the greatly exaggerated death of job boards may in fact be a kind of renaissance (or Zombiepocalypse), given how many not-a-job-boards are out there expanding their services into the very much job board-like territory. (Again, it’s not what you call it that’s important, it’s the service of publishing and selling job ads and candidate/resume database access, among other things.)

And with that, there is the worry that smaller job boards, such as niche, regional, or even internal or company-specific career sites may find themselves outmatched by the Big Guys. It is a real concern not just for recruiters and hiring managers, but for those who provide services in the online recruitment and job search space, and it’s not one to be laughed at.

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Anatomy of a Job Post [Infographic]

Sometimes the actual composition of a job post gets neglected, which can wind up harming your chances of engaging with a great candidate. The job post is often your first point of contact with a candidate, and you should consider putting in the effort of marketing to them as you would a customer.

Below is a breakdown of the parts of a job post and tips on small tweaks in content you can make to better attract the candidates you want to hire.

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Q & A With Careerleaf CEO Afifa Siddiqui

How did Careerleaf get started?

The idea we had was to help the average job seeker find their place in the world of work. At the time, I was running my company, TeamCronos, a niche recruiting firm, where we place specialized engineers at the top of their fields. While working with the top 5% of my industry, folks who didn’t necessarily need help finding work, I was also seeing most job seekers we came in contact with struggle to do a job search. The majority of the population doesn’t get much help with landing their ideal careers. And interestingly, many job seekers are doing things that are not necessarily in their best interests. I saw a problem to solve.

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